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NutriBurst 20th Anniversary Special Edition
Deliverables
Limited-edition packaging
Anniversary branding
Building façade graphics
Environmental branding
Print-ready production files
Services
Packaging design
Brand refresh
Environmental graphics
To celebrate Total Life Changes' 20th Anniversary, I designed a limited-edition Emerald Anniversary packaging system for the brand's flagship product, NutriBurst. The challenge was to create a commemorative design that felt distinct and celebratory while preserving the product's strong shelf recognition and established brand identity.
The visual system introduced emerald-inspired graphics, anniversary messaging, and premium finishing details that elevated the packaging without disrupting existing brand equity. Beyond the product, the campaign extended to the company's building façade, creating a cohesive environmental experience that reinforced the anniversary across both physical and retail touchpoints.
The result was a unified limited-edition brand experience that honored two decades of the company's history while generating excitement around one of its most recognizable products.
