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Fleet Branding System | Total Life Changes
Deliverables
Building façade graphics
Ford F-250 wrap
Semi box truck wrap
Cargo trailer wrap
Jeep Wrangler wrap
Two cargo van wraps
Brand consistency across fleet
Services
Environmental branding
Fleet graphics
Large-format design
Production-ready artwork
Developed a comprehensive environmental branding system for TLC's growing fleet, translating the company's new visual identity into a cohesive series of large-format vehicle wraps. The project required adapting a single design language across multiple vehicle types, including a Ford F-250, semi box truck, cargo trailer, Jeep Wrangler, cargo vans, and the company's building façade, while maintaining visual consistency despite significant differences in scale, proportion, and viewing distance.
Each application was carefully composed to maximize brand recognition, legibility, and visual impact in real-world environments, creating a unified brand presence across every customer touchpoint. The result is a flexible identity system that reinforces TLC's professionalism and increases visibility whether on the road or at the company's headquarters.
