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Food Truck Wraps
Deliverables
Two food truck wraps
Exterior branding
Highway advertising
Production artwork
Services
Vehicle Graphics
Large Format
Brand Identity
During the COVID-19 pandemic, The HUB Stadium expanded its outdoor dining experience with two branded food trucks. I designed a bold large-format wrap system that transformed the vehicles into mobile advertisements, extending the venue's brand presence beyond its physical location.
The challenge was to create graphics that captured attention at highway speeds while communicating the energy and entertainment the venue offered. Using vibrant visuals, strong typography, and a clear visual hierarchy, the wraps became highly visible promotional assets that reinforced brand awareness and attracted customers wherever they traveled.
