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Custom Folder & Inserts
Location
Auburn Hills, MI
Role
Senior Graphic Designer
Project type
Custom Dielines and Inserts
Date
December 2020
As part of my role at The HUB Stadium, I managed relationships with print vendors to ensure high-quality production of marketing materials. A custom folder was designed to organize sales data and the frequently changing restaurant menu for potential customers. The folder featured locking tabs to keep it securely closed and capacity folds to hold at least 15 pages. The interior included flaps on both sides to hold sales documents neatly, with one flap perforated to accommodate the salesperson’s business card. A unique metallic Pantone Red was added to the cover to create a distinctive and memorable presentation.






